AI Insights · Timothy · December 2023
Top 5 Hasbro Games Apps Performance on Android in the UK, Q4 2023
In Q4 2023, Hasbro's top games on Android in the UK saw varying performance in downloads, revenue, and weekly active users, with notable trends in each metric.
In Q4 2023, Hasbro's top games on the Android platform in the United Kingdom demonstrated diverse performance patterns across downloads, revenue, and weekly active users. Below, we delve into the specific trends for each of the top 5 games.
MONOPOLY GO! experienced significant revenue fluctuations, peaking at approximately $1.2M in the week of December 11 and ending the year with around $555K in the week of December 25. Downloads showed a moderate increase towards the end of the quarter, rising from 33.3K in late November to over 46K by the last week of December. Weekly active users fluctuated slightly, starting at around 131K in late September and maintaining a stable base of around 121K by the end of December.
World of Peppa Pig: Kids Games saw consistent revenue, averaging around $5K to $6K per week with a peak of $6.9K in late November. Downloads surged notably in the last week of December, reaching 8.1K from a previous average of around 3.4K to 4.7K. Weekly active users climbed steadily from 13.8K in late September to nearly 19.3K by the end of December.
Scrabble® GO-Classic Word Game maintained a steady revenue stream, with weekly earnings averaging around $6K to $7K and peaking at $7.6K in the final week of December. Downloads saw a significant spike, particularly in the last week of December, reaching 5.9K. Weekly active users exhibited a slight increase, starting at 49.2K in late September and peaking at around 58.3K in late October before stabilizing to 54.2K by the end of December.
MONOPOLY Solitaire: Card Games showed modest revenue growth, peaking at $114 in late October and maintaining a consistent level of around $93 to $99 in December. Downloads fluctuated, with a notable increase to over 5K in early December before dropping back to around 2.7K by the end of the month. Weekly active users remained relatively stable, ranging from 9.7K to 11.6K throughout the quarter.
RISK: Global Domination demonstrated varied performance, with revenue peaking at $966 in late November before stabilizing around $791 by the end of December. Downloads showed a steady rise, particularly towards the end of the quarter, reaching a peak of 2.3K in the last week of December. Weekly active users saw a gradual increase from 6.5K in late September to a high of 7.5K by the end of December.
Overall, these insights from Sensor Tower highlight the dynamic performance of Hasbro's top games on Android in the UK during Q4 2023. For more detailed insights, visit Sensor Tower.